The Norma Triangle is a residential neighborhood in West Hollywood that is upscale and walkable. It encompasses the area bound by Doheny Drive and Beverly Hills on the west, Sunset Boulevard and Holloway Drive on the north, and Santa Monica Boulevard on the south. The Ticketmaster corporate headquarters, the largest employer in West Hollywood, is located in this area. Legend has it that silent movie star Norma Talmadge had a film studio in what is now the most historic and best-known neighborhood in WeHo. The homes were originally dressing rooms for the stars, after whom she named the streets.